Upgrading to Google Analytics 4: What Dealers Need to Know

Universal Analytics will stop collecting data on July 1, 2023. Make sure your dealership is prepared by switching to GA4 now.

Reducing Dealer Dependency on Paid Search Engine Marketing

A better website doesn’t just provide higher engagement and a better experience for car shoppers, it can also save your dealership thousands of dollars every month.

What Google’s “helpful content update” means for your dealership

Google's helpful content update is here – learn about the latest algorithm change and how it may impact your dealership search engine rankings.

Introducing: VIN Explorer

VIN Explorer is finally here! Try it today and decode any VIN and get the most accurate information on that vehicle from over 2 dozen sources.

How to Address an Inventory Shortage

The single most important thing you can do to navigate inventory shortages or production delays is to create a data-driven approach to your customer communication efforts.

Your Second Most Important Asset

The importance of setting up a Google Business Profile cannot be understated when it comes to your dealership's online presence.

Website Speed and Why It Matters

Similarly to how slow service at a restaurant often results in poor Google reviews and fewer future visits, the same is true for the web.